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The Masses Singapore
one of the folks behind the successful Saveur brand have come up with another affordable experiential dining concept. The Masses is located along Beach Road, where the store comes to life through its almost full height glass facade, vibrant crowds and of course backed by its strong social media following. the place is not very large to begin with, so reservations are strongly encouraged in order to avoid disappointment. similar to their past creations, dinner times and weekends tend to be the busiest and a short wait is expected.
The Masses' theme revolves around dishes of tapas-styled starters that replicate a fusion-European feel. they come in well-presented portions and are priced affordably, which probably encourages groups of patrons to order a few more dishes for good variety. the mains are designed with a slight fine-dining edge to it (akin to underground restaurant Maggie Joan's) but is definitely more competitive to reach out to the masses. 
This C n C pasta is one of the signature dishes, it can come both as a starter (small portion) or as a main dish itself. it's actually a cold dish of pasta with caviar and crabmeat, served in a lobster sauce. along with other highly Instagrammable dishes like The Egg, a chawan-mushi like dish served with Ikura, Tobiko (types of fish roe) and potato chips, the starter menu listing for this restaurant rates high on taste and talkability. 
probably quite high-risk and exotic at the same time, working on octopus dishes can go very wrong if not done appropriately. The Masses hit the right buttons with their interpretation of their Aus Frementle octopus tentacle, well-presented, grilled to the right tenderness and going well with a Mediterranean aioli sauce, this dish is one of the must-trys when coming to this place. we also tried the salmon confit, that is served with tomatoes, fish skin and pineapples - a pretty refreshing combination. 
on to the mains and this simplistic dish surprisingly came out tops. The much reviewed honey garlic miso chicken breast has been featured by most food bloggers and praised for its tenderness and clever food pairing with the honey garlic miso sauce for a tinge of sweetness. and if even chicken breast can be made to taste good, i guess this is a high accolade to be given to a very creative food entrepreneur. We expect greater things to come from The Masses and truly enjoyed our dining experience here. 
The Masses Singapore 85 Beach Road, #01-02 Singapore 189694 Opening Hours Mondays to Thursdays: 12 pm to 9.30 pm Fridays & Saturdays: 12 pm to 12 am Sundays: 12 pm to 9 pm using fresh, seasonal produce and allowing recipes to be simple yet dynamic.. Labels: #affordablefinedining, #beachroad, #fusionfood, #themasses, #themassessingapore |
..ThE lEgEnD..
Last Movie: Ad Astra
Golden Village, Singpost Centre 
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